Side Hustle HER: Side Hustle Business and Marketing Strategies for Entrepreneurs with 9-5s
Market your side hustle with confidence. Helping women entrepreneurs grow their business while working full-time without the overwhelm.
Hosted by Carli LeBlanc, a side hustle marketing strategist and content creator, this podcast is packed with actionable marketing tips, social media strategies, and content creation hacks to help you simplify your marketing, grow your visibility, and scale your business online.
Each episode covers side hustle marketing, digital marketing, email marketing, content batching, social media growth, and productivity hacks to help you show up consistently, attract paying clients, and build a brand that stands out.
Whether you're struggling with marketing automation, work-life balance, or scaling your side hustle into a full-time business, you’ll walk away with real strategies you can implement today.
What You’ll Learn:
✔️ How to market your side hustle effectively
✔️ Content strategy for small businesses that actually works
✔️ Social media visibility tips to attract your ideal audience
✔️ Marketing automation and email marketing hacks for more leads
✔️ How to grow on Instagram, Pinterest, and LinkedIn
✔️ Time-saving content batching strategies
✔️ How to balance a 9-5 and entrepreneurship without burnout
If you’re ready to stop feeling overwhelmed and start making consistent income from your side hustle, hit subscribe and tune in every week for no-fluff marketing strategies, inspiring stories, and real talk on building a business while working full-time.
Let’s market smarter, not harder together!
Follow me on Instagram @carlidorlynn or @thesidehustlherpodcast and let’s grow your side hustle together!
Side Hustle HER: Side Hustle Business and Marketing Strategies for Entrepreneurs with 9-5s
14. How to Pivot Your Content with Purpose with Soraya Orelien | Side Hustle Tips
What happens when life throws you a curveball that completely shifts your path? Do you fight it, or do you surrender to the unknown and trust where you’re being led?
In this episode of The Side-HustlHER Podcast, I sat down with Soraya, a content creator, and NICU mom who turned one of the most challenging seasons of her life into her biggest breakthrough. From being laid off from her six-figure job to navigating an unexpected pregnancy and the heartbreaking loss of her son, Soraya shares how faith, surrender, and obedience helped her step into a purpose she never saw coming.
We get real about:
- How losing her job pushed her to fully pursue content creation
- Why pivoting in your brand and purpose is not failure—it's alignment
- The role of faith in navigating seasons of uncertainty
- How Soraya built a thriving online community after surrendering her own plans
- Why showing up as your real self will always open the right doors
This episode is a must-listen for any woman feeling lost, unsure, or stuck in transition. If you’ve been waiting for a sign to trust God’s timing, this is it.
Follow Soraya on Instagram: @sheissolarya
Follow me for content and marketing tips: @carlidorlynn
Join the Free 30-Day Social Media Challenge!
Struggling with social media? Not sure what to post or how to grow your brand? Join the Social Media Made Easy: 30-Day Challenge for Side Hustlers—a free, step-by-step challenge to help you learn how to use social media for your business. Sign up here: https://cdcreativeco.myflodesk.com/challenge
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🔗 Let’s Connect!
Instagram: @carlidorlynn | @thesidehustlherpodcast
Threads: @carlidorlynn
Website: www.cdcreativecoagency.com
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