Content Creation & Social Media Marketing for Women Entrepreneurs with 9-5s | The Side-HustlHER Podcast
A top content creation and social media marketing podcast for women entrepreneurs growing their business while working a 9-5.
Hosted by Carli LeBlanc, content strategist and social media marketing expert, this show helps busy side-hustlers simplify their marketing, show up online with confidence, and attract clients — without the burnout.
Tune in for weekly episodes that cover:
- Content creation strategies for social media
- Social media marketing tips that convert views into sales
- Productivity hacks for content batching and consistent posting
- Digital marketing, email funnels, and brand visibility
- Work-life balance tips for building your business on the side
If you're a woman entrepreneur who wants to grow your personal brand and build a business that stands out online, this podcast is your weekly dose of marketing strategy and motivation.
Tune in weekly for honest conversations, expert interviews, and practical tips to grow your business, boost visibility, and market with confidence.
Subscribe now and join the community of ambitious women building profitable businesses — one podcast episode at a time.
Follow @carlidorlynn and @thesidehustlherpodcast on Instagram to keep learning, growing, and marketing smarter.
Episodes
53 episodes
53. How to Market Yourself When You’re Used to Being in the Background | Social Media Audit
This week on The Side-HustlHER Podcast®, I sat down with mindset coach and therapist Theresa McKeel, the owner of With Grace and Grit Coaching. Theresa works with high-achieving, overthinking millennial-ish women who are constantly in th...
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40:09
52. How to Get Clients in Your Business Fast (Even If You’re Starting From Zero)
WE OFFICIALLY HIT ONE YEAR of The Side-HustlHER Podcast®, and I’m celebrating with a real, no-fluff conversation about what I’d do if I had to start my business over from scratch in 2026.I’m on sabbatical righ...
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36:10
51. How to Clean Up Your Instagram So It Actually Matches Your Goals | Social Media Audit with Shajuan Alexander
This week, I sat down with Shajuan Alexander, a Houston-based psychotherapist and coach for clinicians who are ready to step into multi-hyphenate roles beyond the couch. During our chat, we took a deep dive into her Instagram page for a ...
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Season 1
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Episode 51
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53:18
50. How to Write a Book that Scales Your Business Without Burning Out with Auketria Manor
In this episode, I invited my client (and now friend) Auketria Manor—multi-time author and publishing coach—on the pod to break down how entrepreneurs can use a brand-building book to scale impact, increase authority, and create...
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Season 1
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Episode 50
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46:27
49. How to Create Content that Converts | Social Media Audit with Natasha Jilles Blunt
In this episode, I sat down with my client Natasha Jilles-Blunt of Blunt Statements Spa, also known as Houston’s #1 Big Toe Pro, for a live social media audit. Natasha opened up about the challenges so many entrepreneurs face—feel...
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Season 1
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Episode 49
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43:49
48. 8 Common Social Media Mistakes Most Entrepreneurs Make (and How to Fix Them)
I’m finally back on the mic — and in this solo episode, I’m breaking down the eight biggest mistakes I see entrepreneurs making on social media (and how to fix them).If you’ve ever felt like you’re posting and getting zero engagement, or...
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31:38
47. Social Media Audit: How to Get Found on Instagram by Potential Clients
In this episode, I sit down with Leah Rogers, founder of Mocha Media Co. in Raleigh, NC, for a live social media audit. Leah is a content creator, branding strategist, and photographer who helps small brands and creators stand o...
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Season 1
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Episode 46
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36:20
46. How to Sell without Sounding Salesy with Merchon Hargrave
In this episode, I’m joined by Merchon Hargrave, founder of High Vibe Co-Work — a virtual community and sales course designed to help women entrepreneurs ditch the pressure and start having more conversations that actually conve...
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Season 1
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Episode 46
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39:28
45. Social Media Audit: How to Make Your Business Page More Professional
In this episode, I’m sitting down with Katina Poe, a Houston-based midwife and founder of Amina Idir Midwifery. Katina specializes in curating dream home birth experiences with her team, providing prenatal, birth, and postpartum...
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Season 1
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Episode 45
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38:28
44. How to Use Pinterest to Market Your Brand with Camille Kurtenbach
If you’ve been stuck on the Instagram or TikTok hamster wheel chasing algorithms, this episode is your sign to slow down and start building a marketing system that works for you long after you log off.I’m joined by Camille Kurtenbach<...
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Season 1
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Episode 44
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29:24
43. Social Media Audit: How to Maximize Your Visibility Online with Attorney El-Elyon
Yall already know one of my favorite things to do on the podcast is a live social media audit and in this episode, I had the honor of doing one with my friend El-Elyon, an award-winning trademark attorney and bar exam coach.Elle i...
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Season 1
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Episode 43
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52:54
42. How to Master Time Management & Avoid Burnout as a Side-Hustler with Sade Kelly
If you’ve ever felt like there aren’t enough hours in the day to balance your 9–5, family, and business…this episode is for you.I’m joined by Sade Kelly, a former advertising executive turned Time Management Coach and founder of <...
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Season 1
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Episode 42
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49:44
41. Social Media Audit: How to Position Your Brand for Growth with Leia Love
In this episode, I’m doing one of my favorite things — a real-time social media audit. I sat down with Leia Love, a salon owner and paramedical tattoo artist from Ohio, to walk through her Instagram page and help her refine her content s...
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45:15
40. How to Use Virtual Summits & Bundles to Grow Your Audience with Linda Mendible
If you’ve been wondering how entrepreneurs are using virtual summits and bundles to grow their email lists, increase visibility, and establish themselves as leaders in their niche—this episode is for you.I’m sitting down with my friend <...
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51:30
39. How to Batch a Month of Content in Just 4 Hours
If content creation feels like it takes too much time or you just don’t know where to start, then this episode is for you. I’m sharing a mini masterclass I originally taught for a colleague, walking you step by step through the exact process I ...
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Season 1
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Episode 39
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22:39
38. How to Train ChatGPT to Sound Just Like You with Kinsey Soderberg
You already know I’m deep in my AI era and today’s guest is one of the best when it comes to using ChatGPT in a way that actually feels authentic. I’m sitting down with Kinsey Soderberg, the founder of Authentic AI and the cre...
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Season 1
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Episode 38
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52:14
37. Social Media Audit: How to Show Up on Consistently on Instagram with Dejeune Harris
In today’s episode, I’m sitting down with Dejeune Harris, the founder of Your Style Is Forever and a personal stylist for high-achieving women and execs who want their wardrobe to match their purpose. She is super clear on who she serv...
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Season 1
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Episode 37
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46:40
36. How to Use Systems to Create Capacity & Stop Leaving Money on the Table with Kenniqua Lewter
Ever feel like you're drowning in client work or constantly doing the most manually in your business?In this episode of The Side-HustlHER Podcast®, I’m joined by systems strategist and HoneyBook pro Kenniqua Lewter
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Season 1
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Episode 36
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45:11
35. How to Build a Business Built on Purpose with Haley Thomas
What if your business could feel good again—and still be profitable?In this episode of The Side-HustlHER Podcast®, I’m sitting down with business strategist, podcast host, and founder of The Passion Pursuit, Haley Th...
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Season 1
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Episode 35
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44:10
34. How to Run Meta Ads That Actually Convert with Emma Atlas
Thinking about running Meta ads but unsure where to start? In this episode, I sit down with Meta Ads Strategist & Agency Owner, Emma Atlas to break down the real tea on running Facebook and Instagram ads that actually move the need...
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Season 1
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Episode 34
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51:09
33. How to Set Up Systems That Save You Time, Money & Your Sanity with Jennifer Skinner
If you’re still out here sending manual emails, chasing clients for payments, or trying to run your business off vibes and voice notes... this episode is for you.I sat down with Jennifer Skinner, founder of Day to Day Assist, who ...
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Season 1
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Episode 33
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47:52
32. How to Build a Profitable Email List (Even with Less Than 300 Subscribers!) with Dawn from Flodesk
If email marketing feels overwhelming or you think you need thousands of subscribers to see results — this episode will shift your perspective in the best way.I’m joined by my friend Dawn Richardson, Product Education Manager at Flodesk ...
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Season 1
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Episode 32
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53:09
31. How to Build Wealth From Your Side Hustle with David Pack
In this episode, I sit down with someone who has played a huge role in my journey into entrepreneurship — Mr. David Pack, founder of Trinity Financial Consulting. From retired Army officer to banking executive to full-time entrepreneur, Mr. Dav...
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Season 1
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Episode 31
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1:07:54
30. How to Build A Six-Figure Business Through Networking & Visibility with Michelle Thames
What do you do when life forces you to pivot? In this episode, I’m sitting down with digital marketing expert, podcast host, and visibility queen Michelle Thames. We’re diving deep into how she went from unexpectedly getting fired to bui...
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Season 1
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Episode 30
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41:54
29. How to Use ChatGPT to Save Time & Simplify Your Business
If you’ve been feeling overwhelmed by how to actually use ChatGPT in your business — this episode is for you.In today’s conversation, I’m joined by Irena, a ChatGPT educator and small business strategist helping solopreneurs wor...
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Season 1
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Episode 29
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37:36