Side Hustle HER: Side Hustle Business and Marketing Strategies for Entrepreneurs with 9-5s
Market your side hustle with confidence. Helping women entrepreneurs grow their business while working full-time without the overwhelm.
Hosted by Carli LeBlanc, a side hustle marketing strategist and content creator, this podcast is packed with actionable marketing tips, social media strategies, and content creation hacks to help you simplify your marketing, grow your visibility, and scale your business online.
Each episode covers side hustle marketing, digital marketing, email marketing, content batching, social media growth, and productivity hacks to help you show up consistently, attract paying clients, and build a brand that stands out.
Whether you're struggling with marketing automation, work-life balance, or scaling your side hustle into a full-time business, you’ll walk away with real strategies you can implement today.
What You’ll Learn:
✔️ How to market your side hustle effectively
✔️ Content strategy for small businesses that actually works
✔️ Social media visibility tips to attract your ideal audience
✔️ Marketing automation and email marketing hacks for more leads
✔️ How to grow on Instagram, Pinterest, and LinkedIn
✔️ Time-saving content batching strategies
✔️ How to balance a 9-5 and entrepreneurship without burnout
If you’re ready to stop feeling overwhelmed and start making consistent income from your side hustle, hit subscribe and tune in every week for no-fluff marketing strategies, inspiring stories, and real talk on building a business while working full-time.
Let’s market smarter, not harder together!
Follow me on Instagram @carlidorlynn or @thesidehustlherpodcast and let’s grow your side hustle together!
Side Hustle HER: Side Hustle Business and Marketing Strategies for Entrepreneurs with 9-5s
13. How to Monetize Your Content and Land Brand Deals with Laurin Jo | Side Hustle Tips
Have you ever wondered what it really takes to balance motherhood, marriage, business, and content creation—and still build a life you love? This episode is for you!
I sat down with my friend Laurin Jo, content creator, travel enthusiast, and the queen of affordable travel, to talk about her journey from single mom to content creator and entrepreneur.
Laurin shares how she started out blogging and pitching brands (before she even knew what she was doing!) and how she’s been able to land major partnerships with brands like Disney, Target, and more.
We also dive into:
- How to start creating content—even if you have zero followers
- The power of pitching: How Laurin landed her first brand deal
- The shift from influencer to UGC (and why it’s the future of content creation)
- How to balance marriage, motherhood, and business without losing yourself
If you’re feeling stuck or overwhelmed in your content journey, this episode is a must-listen.
Follow Laurin on Instagram: @laurinjo
Follow me on Instagram: @carlidorlynn
Join the Free 30-Day Social Media Challenge!
Struggling with social media? Not sure what to post or how to grow your brand? Join the Social Media Made Easy: 30-Day Challenge for Side Hustlers—a free, step-by-step challenge to help you learn how to use social media for your business. Sign up here: www.cdcreativecoagency.com/challenge
Challenge starts March 1st! Sign up now and let’s make social media simple.
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🔗 Let’s Connect!
Instagram: @carlidorlynn | @thesidehustlherpodcast
Threads: @carlidorlynn
Website: www.cdcreativecoagency.com
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