Content Creation & Social Media Marketing for Women Entrepreneurs with 9-5s | The Side-HustlHER Podcast
A top content creation and social media marketing podcast for women entrepreneurs growing their business while working a 9-5.
Hosted by Carli LeBlanc, content strategist and social media marketing expert, this show helps busy side-hustlers simplify their marketing, show up online with confidence, and attract clients — without the burnout.
Tune in for weekly episodes that cover:
- Content creation strategies for social media
- Social media marketing tips that convert views into sales
- Productivity hacks for content batching and consistent posting
- Digital marketing, email funnels, and brand visibility
- Work-life balance tips for building your business on the side
If you're a woman entrepreneur who wants to grow your personal brand and build a business that stands out online, this podcast is your weekly dose of marketing strategy and motivation.
Tune in weekly for honest conversations, expert interviews, and practical tips to grow your business, boost visibility, and market with confidence.
Subscribe now and join the community of ambitious women building profitable businesses — one podcast episode at a time.
Follow @carlidorlynn and @thesidehustlherpodcast on Instagram to keep learning, growing, and marketing smarter.
Content Creation & Social Media Marketing for Women Entrepreneurs with 9-5s | The Side-HustlHER Podcast
67. How to Use Meta Ads to Grow Your Business with Jana Bishop
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If you've ever boosted a post and wondered why nothing happened — this episode is for you.
I sat down with Meta Ads strategist Jana Bishop for a full breakdown on how to actually use Meta ads as a small business owner. Jana has spent over a million dollars of her own money learning ads, has 17,000 students in her programs, and she breaks it ALL the way down — no fluff, no gatekeeping.
Here's what we cover:
- The real difference between boosting a post and running ads through Meta Ads Manager
- The Meta Pixel — what it is and why you need it set up NOW, even if you're not ready to run ads yet
- The best type of content that performs well as an ad
- Which campaign objective to start with and why awareness is still queen
- Realistic ad spend for beginners — and when you're actually ready to run a sales campaign
- The most common mistakes people make that waste their ad budget
If you've been sleeping on ads or too intimidated to start — this is your sign.
🔗 Connect with Jana on Instagram: @theJanaBishop
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